Veluna is operated by Rich Teen LTD.

For the purposes of applicable data protection law, Rich Teen LTD is responsible for the personal information described in this Privacy Policy where we determine how and why that information is processed.

Our website is: www.veluna-store.com .

Depending on how you interact with Veluna, we may collect the following categories of personal information:

• Contact information, including your name, email address, telephone number and delivery address.
• Order information, including the products you purchase, order value, shipping details and transaction history.
• Billing information, including billing address and information required to complete your payment.
• Account information, where account functionality is available.
• Customer support information, including messages, enquiries, complaints, return requests and other communications.
• Device and technical information, such as IP address, browser type, device type, operating system and website activity.
• Marketing information, including communication preferences and interactions with marketing content.
• Cookie and analytics information relating to how you use and interact with our website.

We may collect personal information directly from you when you:

• Visit or browse our website.
• Place or attempt to place an order.
• Create or use a customer account.
• Subscribe to marketing communications.
• Contact our customer support team.
• Request a return, refund or replacement.
• Participate in promotions or other store features.

We may also receive information automatically through cookies, analytics technologies and our ecommerce platform, or from service providers involved in processing orders and operating the store.

We may use personal information for purposes including:

• Processing and fulfilling orders.
• Processing payments and preventing payment fraud.
• Arranging shipping and delivery.
• Providing order updates and customer support.
• Handling returns, refunds and replacements.
• Operating and improving our website.
• Maintaining website security.
• Detecting and preventing fraud or misuse.
• Understanding how customers interact with our store.
• Improving products, services and website experience.
• Sending marketing communications where permitted.
• Complying with legal, tax and regulatory obligations.
• Establishing, exercising or defending legal claims.

Where applicable data protection law requires a legal basis for processing personal information, we may rely on:

• Contract — where processing is necessary to process or fulfil your order or provide a service you have requested.
• Legitimate interests — where processing is reasonably necessary for operating, protecting and improving our business and services, provided those interests are not overridden by your rights.
• Consent — where you have given permission for specific processing, such as certain marketing or non-essential cookies.
• Legal obligation — where processing is required to comply with applicable law.

Payments are processed through payment service providers available through our checkout.

Payment providers may collect and process payment information in accordance with their own privacy policies, security standards and legal obligations.

Veluna does not need to directly store your complete payment card details in order to process your purchase where payment information is handled by an authorised payment provider.

Our store is hosted using Shopify, which provides the ecommerce technology that enables us to operate our online store.

Shopify may process information relating to visitors and customers in order to provide, secure and improve its ecommerce services and infrastructure.

Shopify's processing of personal information is also governed by its own privacy practices.

We may share personal information with trusted service providers where necessary to operate our business and provide our services.

These may include:

• Ecommerce and website service providers.
• Payment processors.
• Shipping and logistics providers.
• Fulfilment providers and suppliers.
• Customer service platforms.
• Analytics providers.
• Marketing and advertising providers.
• Fraud prevention and security providers.
• Professional advisers such as accountants or legal advisers.

We may also disclose information where required by law, legal process or a valid request from a competent authority.

Our website may use cookies and similar technologies to operate the store, remember preferences, understand website performance and, where permitted, support marketing and advertising.

Cookies may include:

• Essential cookies required for core website and checkout functionality.
• Preference cookies that remember choices or store preferences.
• Analytics cookies that help us understand website usage and performance.
• Advertising cookies used where permitted to measure campaigns or deliver more relevant advertising.

Where required by law, non-essential cookies will only be used after appropriate consent has been obtained.

We may send promotional communications where you have requested them or where otherwise permitted by applicable law.

You can unsubscribe from marketing emails at any time by using the unsubscribe option included in the communication or by contacting us.

Unsubscribing from marketing does not prevent us from sending service communications relating to an existing order or customer service request.

We may use analytics and advertising technologies to understand website activity, measure marketing performance and improve the customer experience.

Where required, these technologies will be subject to your cookie or privacy preferences.

Information processed by advertising or analytics providers may be governed by the provider's own privacy policies.

Some of our service providers may process personal information in countries other than the country in which you live.

Where applicable law requires safeguards for international transfers, we take reasonable steps to ensure an appropriate transfer mechanism or other lawful safeguard is used.

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including fulfilling orders, maintaining business records, resolving disputes and complying with legal, accounting and tax obligations.

Retention periods may vary depending on the type of information, the purpose for which it was collected and applicable legal requirements.

We take reasonable administrative, technical and organisational measures designed to protect personal information against unauthorised access, disclosure, alteration, loss or misuse.

However, no website, internet transmission or electronic storage system can be guaranteed to be completely secure.

Depending on your location and applicable law, you may have rights regarding your personal information, which may include the right to:

• Request access to personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of certain personal information.
• Request restriction of certain processing.
• Object to certain processing.
• Withdraw consent where processing is based on consent.
• Request transfer of certain information where applicable.
• Object to direct marketing.
• Lodge a complaint with an applicable data protection authority.

These rights may be subject to legal limitations or exceptions.

To make a privacy request, contact us at: contact@veluna-store.com .

We may need to verify your identity before completing certain requests in order to protect your personal information from unauthorised access or disclosure.

We will respond to valid requests in accordance with applicable data protection law.

Where UK data protection law applies, individuals may have rights under the UK General Data Protection Regulation and the Data Protection Act 2018.

You also have the right to raise concerns with the UK Information Commissioner's Office if you believe your personal information has been handled in breach of applicable data protection law.

We encourage you to contact us first so that we have an opportunity to address your concern directly.

Veluna is not intended to knowingly collect personal information from children where parental or guardian consent is legally required.

If you believe that a child has provided personal information to us without appropriate authorisation, please contact us so that we can review the matter and take appropriate action.

Our website may contain links to websites or services operated by third parties.

We are not responsible for the privacy practices, security or content of third-party websites outside our control.

We recommend reviewing the privacy policy of any third-party service before providing personal information.

If Rich Teen LTD is involved in a merger, acquisition, restructuring, sale of assets or similar business transaction, personal information may be transferred as part of that transaction where permitted by law.

Appropriate measures will be taken to protect personal information in connection with such a transaction.

We may update this Privacy Policy from time to time to reflect changes to our practices, technology, services, legal requirements or business operations.

The latest version will be published on this page together with the date it was last updated.

If you have questions about this Privacy Policy, how we handle personal information or wish to exercise a privacy right, please contact us using the details below.